VIDEO: The Future of B2B Healthcare Marketing from the Healthcare IT Marketing and PR Conference

Jim Gilbert
May 16, 2018

Panel Video from the 5th Annual Health IT Marketing & PR Conference. April 4-6, 2018 – Location: New Orleans.  

The Future of B2B Healthcare Marketing, hosted by John Lynn organizer of the conference

Our CMO & VP, Strategy and Digital Solutions, Murray Izenwasser recently sat on a panel discussion at the Healthcare IT Marketing and PR Conference.  For a write up of the event follow this link, or sit back and enjoy this lively, often funny – but always informative marketing discussion.

Video Description:

Audience video from the panel discussion hosted by event founder John Lynn on The Future of B2B Healthcare Marketing.

Panel speakers:

1. Murray Izenwasser, CMO, VP Strategy and Digital Solutions for AAJ Technologies.

2. Burt Rosen, Chief Marketing Officer, HealthSparq

3. Michelle McCoy, Manager, UX Design and Marketing, Audacious Inquiry

4. Nancy Ragont, Senior Manager – Insights, CDW Healthcare

About the panel (from the HITMC website): This panel of healthcare B2B experts will share their diverse views on the future of B2B Healthcare Marketing and PR. What trends should you be watching? What creative things can you do to make sure you’re well positioned for the future? What tools, skills, and platforms will you need to be a successful B2B healthcare marketer? The panel will also share practical advice on how to ensure you’re prepared for future changes in healthcare. https://www.healthitmarketingconference.com/


Since 1997, AAJ Technologies has helped drive digital transformation for healthcare organizations such as Miami Children’s Hospital, Broward Health, and Vitas. We help fulfill your mission: providing value to engage patients & customers, optimize operations, transform products, empower employees & unleash data.

Phone: 800.443.5210

Jim Gilbert

ABOUT Jim Gilbert

Jim Gilbert is the Content Marketing Manager for AAJ Technologies. Jim is a 20 year digital marketing veteran, lecturer, author and former adjunct professor. He is also a 3 term past President of the Florida Direct Marketing Association. When not at AAJ, you can find him spending time with his family, biking around South Florida or enjoying some live music. You can reach Jim at: jim.gilbert@aajtech.com

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